Case Study: Hotels Narita
We wanted to create a new site for a commercial airline pilot out of Narita, Japan. The goal of the Hotels Narita website is to share travel hacks, tips and tricks, and recommendations from this expert in the region. The website should allow for recommended hotels to be searched and booked directly on site, for xml form upload for inventory and partner registration and login.
The proposal for Hotels Narita was to create a website via CMS that allows to showcase the best articles and images from the expert, to showcase recommended hotels and to allow people to search and book directly on site with paypal and stripe integration, and with safety guarantees via a secure, encrypted connection and SSL certificate. An SEO strategy targeting long-tail words will allow for a competitive space in the market that is currently saturated by large companies.
Creation of a modern and fun image that identifies the brand and it’s connection to the air and travel industry. The colors and shapes, reminiscent of Japan’s flag convey the full image.
Mobile friendly web design to showcase the best content from the Narita Expert and his recommendations for the area, including back-end functionality, partner area and booking engine.
SEO and SEM strategies to increase traffic and engagement and to get all of the valuable content and travel hacks into the devices of the largest audience.