Case Study: Marcel Garz


The Brief

Marcel Garz, has a PhD in economics and is an associate lecturer at the Hamburg Media School, in Hamburg, Germany.  The goal for the website was to create a space to display publications and latest news while maintaining a serious and muted look and feel. The key to the project was minimalism and to include only the basic contact information to create a virtual extension of a business card, and to allow for non invasive data collection while keeping in with the European privacy and data laws.

The Proposal

The proposal includes the creation of the website in CMS, design of the back-end to allow the client to easily update and publish new content. The design is simple but breaks down stereotypes of the academic websites; it presents the CV and the research of the client in a manner that is interesting and easy to read. Through the use of plugins we will be able to comply with European laws regarding cookie usage, disclaimers and data tracking.

Web design

The website performs as a portfolio for Marcel Garz, including research and academic achievements. It allows visitors to directly contact the client,  access publications and recent news and download his CV. The whole site is on a secure connection via SSL certificate and the EU compliant cookie notices have been put in place to guarantee the safety of the users.

Marcel Garz

The site is currently live and available for visitors to view and download the research of Marcel Garz. Theimpressum page contains the legal disclaimers required by German law and thus included in this language.

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